We are very pleased about your interest in our company. Data protection has a high priority for Merkle & Partner GbR. The use of Merkle & Partner websites is basically possible without providing personal data. This is a website that communicates with the Internet site. If the processing of personal data is required and not defined for a particular processing, then a particular user will be defined.
Merkle & Partner, as the controller, has implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed via this website. Nevertheless, Internet-based data transmissions can in principle have security gaps so that absolute protection can not be guaranteed. For this reason, every person concerned is free to submit personal data to us in alternative ways, for example by telephone.
Storage of access data in server log files
Our website collects a set of general data and information with each access by an affected person or an automated system. This general data and information is stored in the log files of the server. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the internet page from which an accessing system accesses our website (so-called referrers), (4) the sub-web pages which can be accessed via (5) the date and time of access to the website, (6) an Internet Protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and information used in the event of attacks on our information technology systems. When using this general data and information, we draw no conclusions about the person concerned. Rather, this information is required to (1) correctly deliver the contents of our website, (2) to optimize the content of our website and to advertise it, (3) to ensure the continued functioning of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyberattack. This anonymously collected data and information is therefore statistically evaluated by us on the one hand and furthermore with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by an affected person. For this reason we signed a Contract for a correct Data Management with our Hoster hostedeurope.
Data collection and use for contract execution We only collect personal information with your consent. This collection is generally required in the form of an offer, service or special provision on the website. Which data are collected, can be seen from the respective input forms. We use the data provided by you to fulfill the contract and process your inquiries. After completion of the contract, your data will be blocked for further use and deleted after expiry of the tax and commercial retention periods, unless you have expressly consented to further use of your data or we reserve the right to further data use, which is permitted by law and which we will inform you below.
Data protection in applications and in the application process
The controller collects and processes the personal data of applicants for the purpose of processing the application process. The processing can also be done electronically. This is particularly the case if an applicant submits corresponding application documents to the controller by electronic means, for example by e-mail or via a web form available on the website. If the controller concludes a contract of employment with an applicant, the data transmitted will be stored for the purposes of the employment relationship in accordance with the law. If no employment contract is concluded with the candidate by the controller, the application documents will be automatically deleted two months after the announcement of the rejection decision, unless deletion precludes other legitimate interests of the controller. Other legitimate interest in this sense, for example, a burden of proof in a procedure under the General Equal Treatment Act (AGG).
Data usage when registering for the e-mail newsletter and marketing purposes
If you subscribe to our newsletter or agree to use it for marketing purposes, we will use the information required or separately provided by you. Hereby we can send you regularly our e-mail newsletter according to your consent. The deregistration from the newsletter is possible at any time and can be done either by a message to the contact option described below or via a dedicated link in the newsletter. We have signed an “order data processing contract” with our email marketing service providers, Klick-Tipp and rapidmail. This ensures that our service provider adheres to the strict requirements of German data protection law in all respects when sending the newsletter. This also ensures that your data is stored only within the EU with a high level of protection. There is no storage of your data on servers outside the EU.
The Merkle & Partner newsletters contain so-called “counting pixels”. A counting pixel is a miniature graphic that is embedded in such emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. The embedded pixel can be used to detect whether and when an e-mail was opened by an affected person and which links in the e-mail were called up by the person concerned. Such personal data collected via the counting pixels contained in the newsletters will be stored and evaluated by the controller in order to optimize the delivery of newsletters and to better adapt the content of future newsletters to the interests of the data subject. This personal data will not be disclosed to third parties. Affected persons are at any time entitled to revoke the separate declaration of consent made via the double-opt-in procedure. After revocation, this personal data will be deleted by the controller. A cancellation of the receipt of the newsletter Merkle & Partner automatically interpreted as a revocation.
Use of data for postal advertising and your right to object
We reserve the right to enter your first and last name, mailing address and, as far as we have received this additional information from you as part of the contractual relationship, your title, academic degree, year of birth and your professional, branch or business name in summary lists save and use for your own promotional purposes, eg to send interesting offers and information about our products by letter. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described below.
In order to make the visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, ie after closing your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies). You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Failure to accept cookies may limit the functionality of our website.
Contact via the website
The website of Merkle & Partner contains information required by law to enable us to contact our company quickly and to communicate with us directly, which also includes a general address of the so-called electronic mail (e-mail address). If an affected person contacts the data controller by e-mail or through a contact form, the personal data provided by the data subject will be automatically saved. Such personal data, voluntarily transmitted by an individual to the controller, is stored for the purpose of processing or contacting the data subject. There is no disclosure of this personal data to third parties.
Comment function in the blog
Merkle & Partner offers users the opportunity to leave individual comments on individual blog posts on a blog located on the website of the controller. A blog is a web-based, usually public-accessible portal in which one or more people, who are called bloggers or web bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.
If an affected person leaves a comment in the blog published on this website, not only the comments left by the person concerned, but also information on the time of the commentary input and the username (pseudonym) chosen by the person concerned are saved and published. Furthermore, the IP address assigned by the Internet service provider (ISP) of the data subject is also logged. This storage of the IP address is made for security reasons and in the event that the data subject violates the rights of third parties or posts illegal contents by submitting a comment. The storage of such personal data is therefore in the own interest of the controller, so that he could exculpate in case of infringement. There is no disclosure of this personal data to third parties, unless such disclosure is not required by law or the legal defense of the controller.
Use of Google (Universal) Analytics for web analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Inc. (www.google.com). Google (Universal) Analytics uses methods that allow you to analyze the use of the website, such as so-called “cookies”, text files that are stored on your computer. The generated information about your use of this website is usually transmitted to a Google server in the USA and stored there. By activating IP anonymisation on this website, the IP address will be shortened prior to transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. The anonymized IP address provided by Google Analytics within the scope of Google Analytics will not be merged with other data provided by Google. You can prevent the collection of the data (including your IP address) generated by the cookie and related to your use of the website from Google as well as the processing of this data by Google by downloading and installing the browser plug-in available under the following link : http://tools.google.com/dlpage/gaoptout?hl=de As an alternative to the browser plugin, you can click on this link to prevent Google Analytics tracking on this website in the future. An opt-out cookie is stored on your device. If you delete your cookies, you must click the link again.
Using Google Remarketing
Using Google Adwords Conversion Tracking
This website uses the Google AdWords online advertising program and Google AdWords conversion tracking. Google Conversion Tracking is an analytics service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”). When you click on an ad served by Google, a conversion tracking cookie will be placed on your machine. These cookies lose their validity after 30 days, contain no personal data and are thus not used for personal identification.
If you visit certain web pages on our website and the cookie has not expired, Google and we may recognize that you clicked on the ad and were redirected to this page. Each Google AdWords customer receives a different cookie. Thus, there is no way that cookies can be tracked through the websites of advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. It tells customers the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that personally identifies users.
Use of Hotjar
This website uses Hotjar, an analysis software of Hotjar Ltd. (hotjar.com, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta). Interactions of randomly selected, individual visitors with the website are recorded anonymously. Thus, a log of e.g. Mouse movements and clicks with the aim to show improvement possibilities of the respective internet site. The information generated by the “Tracking Code” and “Cookie” from your visit to our website will be transmitted to the Hotjar servers in Ireland and stored there. In order to exclude a direct personal relationship, IP addresses are stored and processed only anonymously. In addition, information about the operating system, browsers, incoming and outgoing links, geographical origin, as well as the resolution and type of the device are evaluated for statistical purposes. This information is not personal and will not be disclosed to third parties by us or by Hotjar. The cookies that Hotjar uses have a different “lifespan”; some stay up to 365 days, some remain valid only during the current visit. You can prevent the collection of data by Hotjar by clicking on the following link and follow the instructions there: https://www.hotjar.com/opt-out.
Use of Facebook plugins
Our website uses so-called social plugins (“plugins”) of the social network Facebook operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins are marked with a Facebook logo or the addition “Social Plug-in of Facebook” or “Facebook Social Plugin”.
When you visit a page of our website that contains such a plugin, your browser connects directly to the Facebook servers. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are currently not logged in to Facebook. This information (including your IP address) will be transmitted from your browser directly to a Facebook server in the US and stored there.
If you are logged in to Facebook, Facebook can immediately assign the visit to our website to your Facebook profile. If you interact with the plugins, for example, click the “Like” button or leave a comment, this information is also transmitted directly to a Facebook server and stored there. The information will also be posted on your Facebook profile and displayed to your Facebook friends.
If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can completely prevent the loading of Facebook plugins even with add-ons for your browser, e.g. with a “Facebook Blocker” or script blocker.
Using XING plugins
Our website uses so-called social plugins (“plugins”) of the social network Xing, which is operated by Xing AG, Dammtorstrasse 30, 20354 Hamburg, Germany (“Xing”). The plugins are marked with a Xing logo.
When you visit a page of our website that contains such a plugin, your browser connects directly to Xing’s servers. The content of the plugin is transmitted by Xing directly to your browser and integrated into the page. Through this integration, Xing receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Xing profile or are currently not logged in to Xing. This information (including your IP address) will be sent by your browser directly to a Xing server.
If you are logged in to Xing, Xing can immediately assign the visit to our website to your Xing profile. If you interact with the plugins, for example by pressing the “Share” button or leaving a comment, this information will also be transmitted directly to a server of Xing and stored there. The information may also be published on your Xing profile and displayed to your Xing contacts.
If you do not want Xing to directly associate the data collected through our website with your Xing profile, you must log out of Xing before visiting our website. You can completely prevent the loading of Xing plugins even with add-ons for your browser, e.g. a script blocker.
Using Youtube video plugins
Use the Amazon partner program
The controller, as a participant in the Amazon Partner Program, has integrated Amazon components on this site. The Amazon components were designed by Amazon to help advertisers advertise on various Amazon Group websites, including Amazon.co.uk, Local.Amazon.co.uk, Amazon.com, BuyVIP.com, Amazon.fr , Amazon.it and Amazon.es. BuyVIP.com against payment of a commission to mediate. The controller may generate advertising revenue by using the Amazon components.
The operating company of these Amazon components is Amazon EU S.à.r.l, 5 Rue Plaetis, L-2338 Luxembourg, Luxembourg.
Amazon sets a cookie on the information technology system of the person concerned. What cookies are, has already been explained above. Each individual call of one of the individual pages of this website, which is operated by the controller and on which an Amazon component has been integrated, the Internet browser on the information technology system of the person concerned is automatically caused by the respective Amazon component, data for Purposes of online advertising and billing of commissions to Amazon. As part of this technical process, Amazon will be aware of personally identifiable information that Amazon uses to track the origin of orders received by Amazon and subsequently allow commission settlement. Among other things, Amazon understands that the person has clicked on a partner link on our website.
The affected person can prevent the setting of cookies through our website, as shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Such a setting of the Internet browser used would also prevent Amazon from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by Amazon can be deleted at any time via an internet browser or other software programs.
Your rights to information
You have the right to free information on the data stored about us as well as a right to correct, block or delete this data. For questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data and revocation of granted consent or objection to a particular use of data, please contact us directly via the contact details in our imprint.
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